WomensBizNews (Enable images to fully enjoy)
October 28, 2011
Your Business on the Cover of a Magazine?
By Andrew Bolwell
If you have value to offer, you have a story to tell. The story you tell about your business—the words and images you choose—can make the difference between being lost in the messaging noise or capturing your customer's attention, interest and imagination.

You may already be creating material, online or in print, that tells your prospects and customers about the value of your products and/or services. But what if you could easily deliver your messages in a more dynamic visual way? What if your story hit the page with the emotional, aesthetic, and tactile impact of a professional-quality print magazine?

A great example of a large company that utilized their own branded magazine is AAA. When AAA started distributing their own magazine, filled with customer testimonials and travel advice, the company was able to more easily reach their audience in travel centers, hotels and information centers all over the country, further positioning themselves as a leader in the insurance and travel industries.

Continue Reading


Today's Top Videos:
Content Is Everything, Says C.C. Chapman
Everyone has heard the cliche that content is king. Is that the best way to describe it though? WebProNews recently spoke with C.C. Chapman of Digital Dads who told us that he tries to...
Want an Alternative to Facebook & Google+? Try AnyBeat
There's a new social network on the scene called Anybeat. The platform is currently in private beta and is backed by former MySpace exec Dmitry Shapiro, who is also known for founding Veoh..
A Different Approach to Business
SEO and social media are very closely aligned to online business, but are they really necessary? According to blogging coach Johnny B. Truant, they're not.
Recent Articles:
Pinterest & Harnessing The Power of Discoverability
If you haven't heard of Pinterest yet, you should take a minute and kick around on their site. Give Pinterest a review. Inevitably, a minute will turn into half an hour as you click from one thing to the eye-catching next. And really, that's the whole point.

Pinterest is a virtual pinboard, a place for users to curate collections that other people can comment on, favorite, follow, and repin onto their own boards. You can...
Read More...

Everything You Ever Wanted to Know...
This post follows on from a talk I recently gave at my local WiRE (Women in Rural Enterprise) group in Ipswich (it's quite long so you might want to grab a coffee). If you search through this blog, you'll find numerous posts about various aspects...
Read More...
100 Women Bloggers You Should Be Reading
The inspiration for this blog post came about a year ago, when I spied a tweet lamenting the fact that "Best of…" blog lists often neglect to include women bloggers. Perhaps some writers don't read the plethora of smart and savvy women...
Read More...
Tips for Agencies Pitching to Bloggers
Kristin and I had the pleasure of attending the 2011 BlogHer Conference in San Diego a couple of weekends ago. While we didn't know what to expect going into to the female blogging conference – given it was a first for both of us – we came out of...
Read More...
Other iEntry Business Resources:
- WebProNews.com
- Jayde.com
- MarketingNewz.com
- SalesNewz.com
- womensbiznews.com
- InvestNewz.com
- eCommNewz.com
- WebsiteNotes.com
- AdvertisingDay.com
iEntry
footer
--This email is a service of WomensBizNews--
iEntry, Inc. 2549 Richmond Rd. Lexington KY, 40509
2011 iEntry, Inc. All Rights Reserved Privacy Policy Legal