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Blogs
Blogger, Blogosphere, Web 2.0... |
Business Advertising
Promote, Distribute, sell... |
Business Information
Search, Internet, Marketing... |
Business Marketing
Marketing, Budget, Planning... |
Business Schools and Education
Professional, Job... |
Business Software
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Business Technology
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Customer Relationship Management
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Top Articles
Are Dealaholics One-Shot Deals or Long-Term Relationships?
[2008-07-01] A couple weeks ago, I asked whether your marketing was about transactions or relationships, and got some good reaction from readers interested in exploring this idea further.
The Small Business Website Bible
[2008-06-13] I'm so excited I'm just about to burstMy latest e-book "The Small Business Website Bible" is officially launched!!
Interesting Social Networking Patterns
[2008-05-23] If you're on a social networking site, chances are you have less than 100 friends. If you have thousands, you're not only in the minority, but you're probably male.
Global Marketing on the Internet
[2008-05-02] I had the chance to speak to 150 folks belonging to the World Trade Center (yes, it's an organization) yesterday in Harrisburg, Pennsylvania on the subject of marketing your business globally.
Grow Your Business by Getting Online Now!
[2008-04-18] Without a web site address to call home, a business is homeless. It's seen by customers as the equivalent of working with a computer in the dusty corner of the garage near the clothes dryer lint trap.
Allow Corporate Blogging?
[2008-03-28] This article at CNET, "Corporate employee blogs: Lawsuits waiting to happen?", caught my eye. Large corporations definitely feel nervous about allowing all their employees to have a public voice, but I think it's now something that must be allowed, and good common-sense management can be used to help avoid some of the risk of lawsuits such as the one mentioned in the article involving Cisco.
Don't Let "Too Much Information" Tarnish Your Brand
[2008-02-29] I was approached by a friend with an idea. It went along the lines of "What if we get a group together to promote this cause..." and from that point on my imagination soared with what-ifs and can-we's.
Marissa Mayer Talks Social Search
[2008-02-01] VentureBeat talked to Google's Marissa Mayer, vice president of Search Products & User Experience, about Google's future: specifically about their future in social search.
MySpace Still Most Popular, Facebook Gaining
[2008-01-18] Hitwise has some new numbers about social networking sites.
12 Web Marketing Ideas to Jump Start Your Business
[2007-12-27] You know those "new" episodes of your favorite TV show when a character gets hit by a car, and then all their friends gather by their bed side and retell their favorite stories through a series of clips?
15 New Years Resolutions...
[2007-12-27] ...for your 2008 Website:
Customer Experience, Loyalty and Search Engine Marketing
[2007-11-06] Gordon Hotchkiss wrote a blog post called, Why Do We Keep Buying from Bad Businesses, in which he describes a situation many of us may be familiar with. Do you shop at stores where the prices are too high or the environment is uncomfortable? Why?
What’s So Scary About Usability Reviews?
[2007-10-05] My initiation into usability was cruel. Looking back, however, I think the experience taught me how sensitive web site owners are.
Design and SEO Forums a Thing of the Past?
[2007-09-18] First there was "chat". I typed in a subject I was interested in and AOL took me to a virtual room where people were talking about it. I shyly disguised my name and joined in the discussion. Before long, my screeching modem was a regular household sound.
What The People Want: SEO with Usability
[2007-08-03] If you are in the business of optimizing web pages and promoting web sites in search engines, in all likelihood you've never personally experienced the product or service you're paid to market.
Giving Others the Keys To Your Blog
[2007-07-13] As a parent with a teenager who runs a quick errand with my car and returns 4 hours later, I understand how difficult it is to hand over your beloved "thing" to somebody.
Useful Social Media Tools & Sites For Women
[2007-06-27] When it comes to social media tools, most are not gender specific. That's a good thing, as it means they can be uniformly useful for everyone, but it's a sign of evolution when more specifically targeted sites start to appear.
The Discipline Behind User Experience Design
[2007-06-08] Bryan Eisenberg, of FutureNow, has written an article called Web Marketing and Analytics: Process, Talent & Tools that raises several points about the practical, necessary work to be done in persuasive, user centered web site design.
Exactly What Does "Women in Tech" Mean?
[2007-05-08] Last week I breezed past a few items on the Internet that raised my curiosity about the topic of women in technology.
Finding the Women in Tech & Search
[2007-04-23] A post about women in search engine marketing and their history was written about in length by Danny Sullivan, in SEM No Longer A Boys Club?
Blogosphere Grows to Over 70 Million
[2007-04-06] Despite rumors to the contrary, Technorati is not looking to sell, but looking deeper into their sphere.
Q&A: Has my SSL Caused my Site's Ranking to Drop?
[2007-03-29] Dear Kalena...
What to Expect From a Brand New PPC Campaign
[2007-03-08] There are reasons why a brand new pay per click campaign will take time to start performing at an optimum level.
Test Your Podcasting Knowledge
[2007-02-23] How much do you know about podcasting?
Will We Know it When You Leave?
[2007-02-01] Someone I met on the Internet went M.I.A. He recently turned up again, to explain he had been in a serious accident in which he suffered a life threatening injury.
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